we had talks about the name 'INTEL' we thought we needed a title that would be more in your face and action like. another problem with the name intl that there is a company name called intel which could be copy right. we decided the name of the title from a similar movie called the firm. we like the name of it and the way they displayed the name on the cover. we typed firm into a thusaurus to find a simiar name, Alliance stood out. instead of using word to find out what type of font we should use, we used a specific website which made better titles. The top left is our best option as it big bold and easy to read, it is also no to complicated so thr title will stand out more.
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